ToursRed Launches Corporate Website and Announces Strategic Partnerships to Drive a New Digital Tourism Ecosystem in Mexico
Mexico City, February 11, 2026.
ToursRed Global SAS de CV officially announced the launch of its corporate website, marking the formal start of its first operational phase as a technology platform focused on connecting travelers with travel agencies, tourist experiences, and complementary services throughout Mexico.
This launch represents a key step within the company's roadmap, which aims to establish itself as a digital tourism hub, integrating into a single ecosystem the commercialization of tours, alternative accommodations, international travel, travel insurance, and technological tools for agencies.
Confirmed Strategic Partnerships
As part of this initial phase, ToursRed confirmed the signing of strategic partnerships with international travel wholesalers such as Mega Travel, Exoticca, among others, as well as commercial agreements with travel assistance and protection companies such as Assist Card, Universal Assistance, ProtegetuViaje, among others.
These partnerships will allow ToursRed to offer from this first stage satellite services such as international travel quotes, travel insurance sales, and custom itinerary planning, while continuing the development of its main national tours platform.
"This first stage is focused on building solid foundations: establishing reliable partnerships, generating useful content for travelers, and beginning to create community with travel agencies in Mexico. Our goal is to grow in an orderly, transparent and sustainable way, relying on technology and strategic collaborations", commented Alan Axel Álvarez Hernández, founder of ToursRed.
Focus on Formality and Transparency
Currently, ToursRed operates as a technological intermediary between travelers, agencies and suppliers, prioritizing formality, traceability of operations, and compliance with regulatory frameworks of the tourism sector in Mexico.
The company also provides complementary services for agencies and entrepreneurs in the sector, such as consulting for agency formation, obtaining the National Tourism Registry (RNT), visual identity design, trademark registration, and digital support, with the aim of strengthening the tourism ecosystem from a comprehensive vision.
Project Roadmap
ToursRed confirmed that its growth plan includes several clearly defined phases:
First Stage (Current)
Launch of the corporate website, activation of partnerships with wholesalers, insurance companies and tourism service providers, as well as enablement of satellite services for travelers and agencies. This phase seeks to generate initial traction, brand positioning, and strategic business relationships.
Second Stage
Official launch of the national tours platform, scheduled between May and July 2026. This platform will allow travel agencies to directly publish their experiences, excursions and activities, while travelers will be able to book from a single place, with digitized processes and greater transparency.
Third Stage
Launch of Nature Stay Hub, the platform specialized in natural accommodations such as cabins, glamping and camping, aimed at travelers seeking experiences in contact with nature.
Nature Stay Hub will be part of the ToursRed technological ecosystem and will be focused on promoting alternative accommodations, sustainable tourism and experiences outside traditional circuits.
Following Phases
Development of the ToursRed ecosystem mobile application and gradual opening of the marketplace so that agencies can directly operate international travel within the platform, without depending exclusively on wholesalers, thus allowing greater commercial autonomy for participating agencies.
About ToursRed
ToursRed is a 100% Mexican company born with the vision of democratizing access to travel experiences, strengthening local agencies and offering travelers reliable, clear and centralized options.
Its approach combines technology, responsible tourism and professional collaboration, betting on a model where agencies, travelers and suppliers can grow together within a transparent and constantly evolving digital environment.
With this corporate launch, ToursRed takes the first public step towards building a modern, flexible and scalable tourism ecosystem, designed to accompany both travelers and sector professionals at every stage of their development.
Press Contact: contacto@toursred.com